![]() 16 million revenues.Īt the time of the shark tank appearance, Islide was valued at around $10 million by the founders. The converse – Largest player in the market with more than $1400 million revenues.ISlides revenue is rocking at $9.6 million per year. Islide has grown from its humble beginning of $1.5 million in 2016, before the shark tank pitch. The cost of the product was only $15 and was sold at $50 per pair. ISLIDE LOCATION HOW TOISlide had the right mix as they know how to conduct mass production of the slippers and maintain a huge margin. Introduced two new models of Nubucks and Cozy Fur ISlides into the market. Reaching out to the colleges in the country with customizable versions to allow “Stand in for what you Stand For”. Now they decided to move to the next level from basketball courts to a larger audience base. ISlide had now reached the NBA locker rooms too. DJ Khalid was their drop shipper who used his words to customize and drive ISlides sales. ISlides did only 15% as Custom business rest was with famous sports teams and drop shippers. Justin had to walk out without a deal but his enthusiasm and expertise in the footwear industry were strong. What happened to ISlide after Shark Tank? Justin had to walk away without a deal from the shark tank episode. Justin made a counteroffer to Robert on 10% but both stayed head-on and were unable to reach a conclusion. Robert liked the product and offered $500,000 for a 20% stake in the business. Most sharks felt the case of high valuation and few that the model can be copied by others, which led Lori, Kevin, Barbara, and Daymond out of the deal. Justin explains they have achieved $1.5 million in sales in the first 3 years already with a 70% margin per product sale. The guest shark Antonio Brown also strolls with the slides, who himself has been promoting ISlides on his own website.ĭaymond knew this business well and was not happy with Justin’s valuation as he was in basketball sports himself and knew the industry well. He shares ISlides to all the sharks as samples to try them, Robert is quick to express they are the best he has tried till now. Justin enters the shark tank episode to pitch for $500,000 at a 5% stake in the business. ISlides was now a household name known across for the comfort it brought to its users. Established as a leader with already great sports teams – Minnesota Vikings, Boston Celtics using them and available on local outlets to the public. Justin explains their venture, started in 2013, and how they developed a scalable production model to allow customization at a personal level. The Website allows you as a user to design your own quote, style, images that are cool and awesome the give the very “You” feel. The best part of this experience, you can customize the design and add logos, personal quotes on the flip-on top side. With a single slip-on flap and sole made up of “Waves Gel” as a unique proposition that makes you feel as if you are walking on water. Justin was keen to address the core need for casual slippers which were most comfortable. Prior to the new business venture, Justin was serving at Reebok in the footwear division of basketball products. Justin Kittredge, an expert with two decades of footwear experience began his journey of ISlides in 2013.
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